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The climate has changed, our approach hasn’t. We’re the one-stop resource for selling out your development, no matter what stage it’s in or where it’s located.
Under our Synchronize to Optimize® Development Platform, we provide every resource you need to facilitate the development and closing of your project. Our capabilities enable us to enter a project of any size, at any stage of development. Whether our involvement begins with site identification, pre-development planning & consulting, development of a sales and marketing strategy, presales, public launch, retail sales or closing-out your remaining inventory, our engagement does not end until the delivery of the last unit sold. The tailored program we develop and execute on your behalf will optimize these resources and ensure that your property sells out quickly while maximizing its profitability.
As your exclusive representative, we give you access to a powerful resource network throughout the life of the project including:
- A custom-developed, start-to-finish sales and marketing program based on your specific needs
- Creation of a sales and marketing timeline
- Development of a marketing budget
- Develop pricing analytics according to our proprietary Pricing and Inventory Release Strategy™ (PAIRS™)
- Positioning and branding development and recommendations
- Development design critiques
- Market research and analysis
- Collaborative development planning & consulting
- Selection, training, coaching and management of an experienced on-site sales team d
From the beginning…
Our collective knowledge of both vertical and traditional new home communities has aided developers, builders and financial institutions nationwide. Our involvement and guidance at the earliest stages of a project, ahead of sales and marketing planning, results in measurable benefits. We offer market research of their target customers and tracking of competing projects, in-depth strategic and site planning, building design, floor plates and floor plans, unit mix, property amenities and unit features, pricing, sales center design and layout, and of course, development of a sales and marketing strategy and timeline.
…through to the end.
If your development is at an advanced stage and only has a select few residences remaining, or the momentum on unit sales has stalled; we are uniquely equipped to help you. Our strategic alliances include investor groups and international sales channels providing us access to large numbers of high net-worth investors and second homebuyers. We in turn can deliver a high volume of sales to quickly close out your remaining inventory. Here’s the bottom line: our global experience gives us a powerful insight into what’s selling, and why. Whether we provide a turnkey sales and marketing solution or leverage our extensive database, we provide the experience, knowledge, talent, technology and applied excellence to deliver results that meet your objectives.
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